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Questions to Ask When Hiring a Criminal Defense Attorney By : Chris Robertson Here are questions you should ask to help you find the lawyer who will best assist you in your legal defense. What Is Your Definition Of Success? By : Deanna Mascle If we really want this success then we will set ourselves on fire. We won't wait for spontaneous combustion. Implementing an Opt-In List to Optimize Your Internet Marketing Success By : Michael Hehn In order to make a success of your website or online business, it is obvious that you will need customers. Although everyone who visits your page will not become a customer, they must have some interest in your product or service that brought them there in the first place and therefore they are a potential customer. Potential customers are much more likely to become actual customers if you make an effort to keep in touch with them. This essential marketing tool is called and opt-in list.