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Michael Brito's Articles in Online Shopping

  • Online Comparison Shopping Made Even Easier With Mobile Phones
    Jane is a value conscious shopper. She is always looking to compare prices before buying any product. One day, she walks into a local retailer pricing out digital cameras. She writes down several camera model numbers so she can go online later that evening to see if she can find it cheaper elsewhere. Later that evening, Jane spends two or three hours surfing the Internet before she finds the camera she likes at the price she is willing to pay.

    Sound familiar?

    Imagine i...
  • Online Or Offline, Price Comparison Tools Help Consumers Shop Smart
    While comparison shopping is nothing new, the way shoppers conduct their research is. Years ago, shoppers combed through retail shelves in pursuit of the perfect deal, an effort that took time, effort and gas. Today, the web fills the gap between time and space with an array of comparison shopping sites that offer customer reviews, large selections and access to prices from well-known stores.

    According to ComScore, of the 167 million Americans online in February, almost 53...

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